Clip Finding - Lydia
I decided to start finding really short clips that I find funny and thinking of copy / brands that could work well with the video, in hopes that I can find some ideas for the final adverts.
This video of Lance Armstrong saying he'd cheat again would work really well with a compilation of other famous lies told by men (e.g. Bill Clinton) for a dating site advert. The copy could read 'good men are hard to come by these days, but we've got your back'.
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